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Tech Tours

30 January - 2 February
Location: Various throughout Barcelona

Express your interest below

Go behind the scenes at key Barcelona installations with ISE

Tech Tours are a great way to see technologies from the ISE show floor deployed in practice. 

For ISE 2024, we are organising an expanded programme of tours taking visitors behind the scenes of major AV installations in Barcelona. Tour numbers are limited, but many of these venues are open to the public and so can be visited independently while you are staying in the city.

Tours will be added to this page as they are confirmed. Tech Tour registration will open in January, but you can register your interest in advance. Scroll to the bottom of this page for more information.

Here's a review of the ISE 2023 Tech Tours programme.

First Official Exhibition of the 37th America’s Cup Barcelona 2024

America's Cup Experience

Tuesday 30 January, 11:00-14:00

Barcelona now hosts the greatest sailing show on Earth. Located in the Port Vell, between the Ineos Britania and Alinghi Redbull bases, the new America’s Cup Experience aims to enlighten the Catalan public about this historic yacht race before it comes to shore in August 2024.  

ISE Tech Tour guests will witness a replica of famous old trophy that nations have striven to win since 1851 alongside a giant LED screen and an immersive 360 space before walking through the entertainment corridors through to the 100-screen America’s Cup timeline exhibition.

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Plató Nou Virtual Production Studio

Tuesday 30 January, 15:00-17:00

Merging authentic and digital worlds in real time, Plató Nou Virtual Production Studio in El Poblenou neighbourhood will present technological innovations such as large LED volume, production lighting, media server and processing.  

Antoine Vaxelaire, creative director and partner at Appia, will introduce virtual production, highlight several case studies to date and show virtual production / VFX techniques. A mini-workshop will allow guests to try and test out on-site virtual production technology.

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Plato Nou

Images: © Plató Nou Virtual Production Studio

Cines Filmax Gran Vía

Filmax

Image © Cines Filmax Gran Via

Wednesday 31 January, 10:00-11:30

Cines Filmax Gran Via is the only cinema in the world that has three 4DX screens in the same multiplex, together with one ScreenX for the ultimate in cinematic experience. 4DX incorporates moving seats and sensory weather effects inside the auditorium. ScreenX gives full 270-degree panoramic field-of-view in those scenes that are chosen by the movie directors.

ISE Tech tour guests will be immersed in a mind-blowing experience with cinema-quality resolution.

Cines Filmax’s staff will detail the reasons behind the initial investment, provide a tour of technology, share their unique insight into operations and outline trends in cinema technology.

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Time travelling virtual reality with IDEAL

Wednesday 31 January, 12:30-14:30

Tutankhamun, The Immersive Experience at IDEAL Barcelona

Discover, hand-in-hand with the Child Pharaoh, the history of an absolutely magical civilisation from which we have inherited many cultural elements.

Layers of Reality and IDEAL Barcelona will share their curatorial and production insight on this ISE Tech Tour.

 

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Tutankhamun Immersive Experience

 

Data driven art at Gaudí’s Casa Batlló

The Cube, Casa Battlo

Image: The Cube at Casa Batlló

Thursday 1 February, 09:00-11:00

In 2023, Casa Batlló took the museum outside its building originally designed by Gaudí to look like a dragon’s back with sword reminiscent of Saint George, the patron saint of Catalonia.

Hear how in front of 65,000 visitors, AI driven artwork by digital artist Refik Anadol was AI mapped on to the mesmeric façade measuring 32m high by 14.5m for a single evening. Then, a non-fungible token or NFT of ‘Living Architecture’ was sold at Christies New York for US$1.38 million.

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Integration of the operating room

Thursday 1 February, 12:30-16:00

A small group of ISE guests will get the unique chance to step inside a real surgical operating room at a top Barcelona hospital to see its inner workings and learn how audiovisual technology can help improve and save lives.

Ditec Medical will present their ORisTIC digital operating room solution tailored to audiovisual and communications needs of healthcare staff. The system uses a touch interface to distribute video and audio signals of the operating room, control the audiovisual equipment and manage available communication services.

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Source: ditec.es

Barcelona Supercomputing Center: New MareNostrum 5


 

 

Friday 2 February, 12:00-14:00

The emblematic MareNostrum 5 is the next-generation quantum supercomputer at the new 12,000sqm headquarters of the Barcelona Supercomputing Center (BSC).

The MareNostrum 5 is a new EuroHPC pre-exascale supercomputer that uses speeds of up to 314 petaFLOPs (roughly translating to 314 million billion calculations per second) with 200 petabytes of storage and 400 petabytes of active archive. It is 15 to 20 times faster than its predecessor, MareNostrum 4 Quantum computer, housed inside the iconic Torre Girona Chapel at Barcelona Supercomputing Center.

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Barça Immersive Tour, Camp Nou

Saturday 3 February, 11:00-13:00

Ahead of its move to a permanent museum at the new FC Barcelona stadium, this innovative temporary exhibition has drawn nearly 1.5 million annual visitors since its June 2023 opening.

ISE guests will be taken through the technology inside a 500sqm immersive space that features a ground-breaking 360° production, utilising deepfake technology to recreate football legends like Cruyff, Iniesta, and Messi.

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Source: ditec.es

Register your interest in Tech Tours

Registration for Tech Tours opens in January. To give everyone the best chance of getting on a tour, you will be asked to choose up to three tours in order of preference.

If you would to be alerted by email just before Tech Tour registration opens, please register your interest below.


 

Cluster Audiovisual de CatalunyaISE Tech Tours are organised in collaboration with Catalan Audiovisual Cluster, an established network of companies and institutions aimed at connecting culture, economy and industry. 

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