Stand Design Awards

Thursday 1 February, 16:00

CEDIA Smart Home Technology Stage. Hall 2

Acknowledging the art and science of stand design

Pictured above (L-R) at the ISE 2023 Stand Design Awards Ceremony are: Mike Blackman, Managing Director, Integrated Systems Events; Maria-Amaya Ferrari, VP Sales and Marketing, Black Nova; Toon Van Lierde, Co-founder, Luhk-ee; Neda Kanani, President, Zykronix; Elke Fabian, Head of Events EMEA, Epson Europe; Travis Stanton, former Editor in Chief, EXHIBITOR Magazine 

Created by Integrated Systems Europe to acknowledge ISE exhibitors and their stand-design efforts, the Stand Design Awards are managed solely by EXHIBITOR magazine, an award-winning print and online magazine featuring best practices for trade show marketing. A product of Exhibitor Group (www.ExhibitorOnline.com), EXHIBITOR magazine has hosted its own highly respected and impartially organised Exhibit Design Awards for more than 30 years. The ISE Stand Design Awards, then, follow in this same impartial vein and enlist a group of highly esteemed designers and marketers, who have no connection to the show and its exhibitors, to jury the competition.


2024 competition


Every stand on the ISE show floor is automatically entered in the free competition and judged on site during ISE 2024. However, any stand that has previously won an ISE Stand Design Award and whose design employs roughly the same size footprint and/or reuses approximately 50 percent or more of the previous winning stand is ineligible for the competition. Thus,  companies may win multiple awards over numerous years, but the same stand may only win once.

Judges and judging

EXHIBITOR magazine’s Editor, Emily Olson, along with Associate Editor, Ben Barclay, complete the initial round of on-site judging to select the finalists.

During ISE, a group of world-renowned designers and marketers judge the finalists on site. Jurors score each finalist based on the assessment criteria, and the stand with the highest point total in each category is declared its winner.

2024 Jurors

Click on photos for more details


Assessment criteria

Jurors consider how well each stand:

  • communicates the name and purpose of the exhibiting company/product/brand,
  • demonstrates effective design realisation/fabrication,
  • enlists colour, graphics, and organisation/wayfinding as a design tool,
  • presents an effective integration of technology (if applicable) and/or lighting design,
  • employs the allotted space and scale to convey key messages, and
  • delivers an on-trend and/or impactful overall presence.


Finalists will be selected in each category, notified on the show floor, and presented with a plaque by Wednesday 31 January. At the Awards Ceremony on Thursday 1 February, the four winners (one per category) will be announced and presented with a trophy. ISE will promote the winners via various newsletters and channels, and EXHIBITOR magazine will publicise the winners via an official press release, social media posts, and www.ExhibitorOnline.com.

Perks of participation

To honour the role of education in stand-marketing effectiveness, EXHIBITOR magazine offers the following industry-related educational opportunities in association with the Stand Design Awards. For further information contact Linda Armstrong at larmstrong@exhibitorgroup.com.

EXHIBITOR magazine offers:

ISE 2023 Stand Design Awards winners

Small: 30 sqm or less

Black Nova

Other finalists in this category:

  • Cloud Electronics 
  • DisplayNote Technologies 
  • Genelec 
  • Intuiface 
  • Plastica Panaro 
  • Portman Lights 
  • Profactor S.A. 
  • Pulse-Eight/Gallo Acoustics 
  • Visionary Solutions 

Medium: 31 – 69 sqm


Other finalists in this category:

  • Ameria AG (Congress Square)
  • Axeos 
  • C Seed 
  • Deneva 
  • Elo Touch Solutions 
  • Lindy
  • Rako Controls 
  • RPG 
  • Xyte 

Large: 70 – 249 sqm


Other finalists in this category:

  • Aluvision
  • Ameria AG (Hall 6)
  • Basalte 
  • Google 
  • GPA 
  • Nureva 
  • Scala
  • Vestel
  • Xilica 

XL: 250 sqm or more

Epson Europe

Other finalists in this category:

  • Biamp Systems 
  • LANG AG 
  • LG Electronics 
  • Maverick AV Solutions 
  • Optoma Europe 
  • Panasonic Connect Europe 
  • Q-SYS
  • Sharp/NEC 
  • Sony 


Emily Olson, Editor, EXHIBITOR Magazine

Emily Olson, Editor of EXHIBITOR magazine, brings a wealth of experience to her role. Her background is in publishing, and she served in leadership roles at three magazines including Exhibit City News before taking on her current role. During her time at EXHIBITOR magazine, Olson has served as a judge for EXHIBITORLIVE and the International Consumer Electronics Show (CES) stand-design awards. She has also managed the production of editorial content for several of the organization's awards programs. 

Ben Barclay, Associate Editor, EXHIBITOR Magazine 

Ben Barclay is the associate editor for EXHIBITOR magazine, where he has worked since 2017. During this time, he has managed and judged stand-design awards programs for the International Consumer Electronics Show, Integrated Systems Europe, EuroShop, EXHIBITOR Magazine’s Exhibit Design Awards, and EXHIBITORLIVE. Barclay has supervised the production of editorial content and collaborated on the magazine’s design, and his coverage of stand design and face-to-face marketing best practices has earned him national and regional awards for his writing. 


ISE 2024 sponsors & partners

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