A City of Innovation, A Week of Discovery - ISE Tech Tours 2026
Explore the intersection of technology, culture and design with exclusive behind-the-scenes access to Barcelona’s landmark venues during ISE 2026 (Monday to Saturday).
As the UNESCO-UIA World Capital of Architecture for 2026, Barcelona provides the perfect backdrop for these tours.
Applications open in January 2026.
Don’t miss our Visitor Benefits Programme! Enjoy special offers on top tech attractions and more – available now through Sunday 8 February 2026.
ISE 2025 Tours included.
Transforming Paediatric Care: Inside the SJD Barcelona Children’s Hospital Command Center and Patient Robotics
The SJD Barcelona Children’s Hospital (Sant Joan de Déu) Barcelona Children’s Hospital features an advanced Command Center, designed to enhance patient flow management and contact with patients and families. This centre utilises real-time data to monitor key aspects like hospital occupancy, admissions, discharges, and resource availability, which helps in improving patient care and reducing wait times.
Visitors to the Command Center can expect an intriguing experience, as the tour will also highlight the hospital's innovative use of robotics in both hospitalisation, preoperative settings and to help palliative paediatric patients at home, along with insights into a new study focused on emergency-care waiting rooms.
Image © Hospital Sant Joan de Déu Barcelona
Kick off the ISE experience with a unique opportunity to visit the Barcelona Drone Center, an internationally recognised hub for drone research, testing, certification and innovation.
Join Jordi Salvador, CEO and founder of the Barcelona Drone Center, for an exclusive tour through the latest in drone technology. Discover cutting-edge UAV models and advanced software systems driving innovations in urban air mobility for smart cities, as well as breakthroughs in agriculture, environmental monitoring, security, and beyond.
Grup Mediapro, a global audiovisual leader, is setting new standards in news and production services. As part of the ISE tech tour, Emili Planas Quintana, CTO and Operations Manager and Isaac Bergada, Virtual Production Manager will showcase its newly refurbished virtual production studio and newsroom in Barcelona, highlighting Mediapro's role in revolutionising media production.
Wednesday 5 February, 10:30-13:00
White Rabbit - The OFF Museum in Barcelona is an innovative space where art and technology converge in unique and unexpected ways, offering visitors an immersive journey into Catalan culture. The museum combines local Catalan artistry with cutting-edge technology to offer an immersive, sensory experience that feels like a modern celebration of creativity.
Curated with a distinctive Catalan influence, the museum brings together artists from Barcelona and tech experts to create futuristic installations. These installations, ranging from digital artworks to immersive soundscapes, are all designed to showcase the vibrancy and innovation found in Barcelona's creative community.
Experience Seamless Living: Take a Journey Through the Genesis VIP Lounge
Wednesday 5 February, 14:00-16:00
The VIP Lounge Barcelona by Genesis Home Technology Architects serves as an experiential space showcasing smart home technologies into modern living with simple, elegant design for prospective residential clients.
This experiential space shows how technology integrates into modern lifestyles focusing on seamless design rather than standalone features. Smart lighting, sound systems, and automation effortlessly merge with the luxurious surroundings, enhancing both comfort and functionality.
Cellnex: Discovering Catalonian Audiovisual Innovation
Cellnex, a leading telecommunications infrastructure operator in Europe, will showcase its latest projects and services for the Spanish broadcasting industry at its advanced Barcelona Auditorium. Attendees will experience state-of-the-art audiovisual technology through real-world demonstrations of UHD broadcasting, LovesTV, and 'TV and Radio for Everyone', highlighting advancements in Catalonia's audiovisual sector.
FC Barcelona's Barça Immersive Tour
Visit the Barça Immersive Tour, home to the largest immersive room in any European sports museum.
Mediapro Xperiences, the firm responsible for the museum's curation, design, and technological integration, will take visitors on an in-depth guided tour 500sqm immersive space featuring an innovative 360° production. This experience employs deepfake technology to bring football legends such as Johan Cruyff, Andrés Iniesta, and Lionel Messi to life.
Alfa5 XR Sports: Barcelona’s Playground for Tech-Enhanced Athletics
Barcelona’s Alfa5 XR Sports Center merges technology with physical activity in a 2,000sqm space powered by extended reality (XR).
Located in Poblenou, it blends virtual reality, augmented reality, and motion tracking to create interactive sports experiences. Highlights include the XR Arena for futuristic soccer, a projection-mapped climbing wall, an AR laser maze, and VR simulations of extreme adventures like scaling Mount Everest.
L’Aquàrium de Barcelona: Become an Aquarist for ISE Saturday!
Join ISE for an exclusive Saturday tour at the Barcelona Aquarium, presented by Trison.
Discover Trison’s groundbreaking innovations, where technology and creativity redefine immersive spaces. Highlights include a mesmerising 3D façade, a holographic welcome experience, and a reimagined ticket hall featuring an underfloor LED digital sea paired with a stunning LED water ceiling. The tour also offers an exclusive preview of upcoming features, such as black magic glass overlays on marine tanks, providing a glimpse into the future of experiential design.
ISE Tech Tours are organised in collaboration with Catalan Audiovisual Cluster, an established network of companies and institutions aimed at connecting culture, economy and industry.
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