As Virtual Production matures, the hype cycle has arrived at several practical use cases valuable for most any production. This session looks at utility-first In-Camera VFX, where creative ambition, production logistics, and budget alignment converge.

Drawing from recent high-end scripted work, the session explores three proven VP applications - location substitution, vehicle photography, and pickups - through the lens of practical deployment.

Attendees will gain insight into how these workflows are designed, when they outperform traditional methods, and how they empower directors and DPs with greater flexibility while maintaining production discipline.