We are living in the age of technology convergence and the money moves where the eyes move. The new breed of AV Broadcaster is communicating directly with consumers and buyers, no longer limited by geography or technology, only by their imagination.

'Audiovisual' has moved a long way from when the IT department deployed equipment to record and deliver the occasional video. Today, the chief marketing officer commissions content for their brand in the same way television broadcasters commission movies and drama - results-oriented content commissioning to deliver a difference to the bottom line.

Brands and corporates are becoming their own broadcasters while at the same time traditional television broadcasters are using pro AV technology for faster, nimble innovation.

The goal is the same for every content creator: create great content, deliver to the right audiences and drive engagement across multiple platforms. As the overlap between pro AV and television broadcast becomes bigger, it's never been easier to tell great stories.

The AV Broadcast Summit highlights technologies at the heart of audio and video convergence, exploring how brands and broadcasters are using virtual studios, augmented reality, streaming, IP and cloud technologies to unleash the power of their stories and enable them to work efficiently, manage professionally and engage personally.

While virtual and augmented reality are major enablers in creating new content efficiently and quickly the new kid is the disruptor of the century – AI. At ISE we will discuss how, where and with whom AI can deliver its best disruption in the creation and delivery of video content.

This Summit is aimed at corporate organisations, brands and advertising agencies as well as broadcasters, podcasters and video influencers who want to engage directly with their audiences and become their own broadcaster.