XR Technology at the Okura
A new set of experiences
XR at the Okura is a new four-day conference and exhibition feature that is focused on showcasing the latest virtual, augmented and mixed reality technologies and solutions for the AV marketplace. The XR focus will be complemented by the staging of additional half-day conferences exploring the latest technology and solutions being used in digital cinema and theme park attractions.
The dedicated feature is based at the nearby Hotel Okura, just a few minutes’ walk from the RAI Amsterdam. Shuttle buses will run regularly throughout the show between the two venues.
The XR at the Okura initiative is targeting ISE channel attendees and end users from such sectors such as healthcare, finance, education, entertainment and corporate. Attendees have the opportunity to learn about the latest XR products and services and the revolutionary impact they can have on their businesses.
Over four days, XR at the Okura will host an XR Exhibition, XR Summit, blooloopLIVE, Digital Cinema Summit, XR Experience Hub and a daily Networking Reception.