We define the AV channel as comprising the product supply chain – the companies involved in the buying and selling of AV products, as opposed to integrated solutions. Most people who work for these companies would say that they work within the AV industry.
We regard you as part of the AV channel if you select one of the following company descriptions on the ISE registration form:
The pro AV solutions market comprises numerous vertical sectors – such as enterprise, education, live events, hospitality, retail and smart homes. If you work within one of these verticals, we probably regard you as a user of AV solutions – an ‘end-user’, in our terminology.
As an end-user, you could have one of a number of AV responsibilities. You might operate, maintain or eventually upgrade an AV solution – maybe as part of an in-house AV, IT or facilities management team. Alternatively, you might only get to specify or select AV solutions when a specific project is being considered.
End-user numbers at ISE have been growing for several years.
We regard you as an end-user if you select one of the following company descriptions on the ISE registration form: