Markus Deserno
Markus Deserno is a recognised expert in digital signage, retail experience and organisational transformation across the DACH region. As Partner at invidis consulting (Invidis Impact), he advises retailers, integrators and technology providers on strategy, business development and the creation of impactful digital customer experiences.
Previously, he served as Managing Director Retail Germany at umdasch Store Makers and spent nearly two decade shaping the market as Co-Founder and CEO of SEEN MEDIA, one of the leading full-service digital signage integrators in DACH.
Markus is a frequent speaker, advisor and former long-standing board member of OVAB Europe. With a strong focus on structure, scalability and experience design, he supports organisations in building future-ready digital touchpoint ecosystems.
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Digital Signage Concepts by Global Retailers and Brands05 Feb 2026CC5.2
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A Retailer's Guide to ISE05 Feb 2026CC5.2