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Jordan Schwarzenberger
CEO and Co-founder of Arcade, the management company for Europe’s biggest creators The Sidemen (244m+ cross channel followers). Together they have founded three consumer brands: fried chicken restaurant Sides, premium alcohol brand XIX Vodka and membership club, Side+, alongside a $20m VC fund Upside, sold out Wembley Stadium in 3 hours, and launched a #3 globally rated reality series on Netflix, Inside.
Previously, Jordan was a creative at VICE and LADbible, before becoming the first Chief Creative Officer at YMU Group (formerly James Grant), Europe’s largest talent management company. Here he led creative strategy for the group with clients including Ant and Dec, Take That and signing talent like Amelia Dimoldenberg, Munya Chawawa and more.
Separately, he is the host of the YouTube creator economy show Think Like A Creator, a co-author of bestselling Substack ‘Community Service’ with Grace Andrews, was nominated as a Rising Star at the 2023 British Podcast Awards and is a Forbes 30u30 Honoree for 2023. He is an advisor for multiple companies and investor, a global keynote speaker and most importantly a husband and father of 5 small children.
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Keynote: From Talent to Enterprise: Building Creator-Led Businesses That Last05 Feb 2026Spark Main Stage - Hall 8.1
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