James is the director of Fraser Esports and global esports speaker and
education consultant. Fraser Esports is the first company in the world to run
the esports online BTEC, which he helped co-write, whilst his company also
provides esports education and consultancy around the world. His mission is to
provide esports education to traditional and home educated students, AP, SEND
and mainstream students and create a global curriculum that introduces esports
education and its benefits to everyone, including his latest collaboration with
ASDAN.
James has won multiple awards for his innovation and leadership in
education, including the SFCA for the BTEC esports qualification, the Ed Tech
Innovator Award and the NASEF Scholastic Fellow. He is also a global speaker,
author, mentor, and ambassador for esports and education, collaborating with
prestigious organisations such as Microsoft, Lenovo, ESG Gaming, Fnatic, NASEF,
NES, Guild, Gameplan, and Yoyotech.
James's mission is support places of
education with understanding the benefits of esports and education and to link
students with the best esports work-experience opportunities through Fraser
Esports. James is also the education advisor for ESG, helping to support people
over the age of 50, combat social isolation and slow down the onset of dementia
through gaming and VR projects.
James has been working in esports education for
many years and mainstream education for over 23 years at mid to senior level.
His other roles have seen him as a National Trainer for Pearson, the co-creator
of the first-ever BTEC in esports, BDM and QM Samurai founder at Queen Mary's
College, Basingstoke.