Daniel O’Connell
Managing Director,
Brand Definition
Daniel O’Connell is Managing Partner at Brand Definition, a global communications, creative and content agency at the intersection of AV and IT. Deeply experienced in the technology, channel strategies and market dynamics of AV, IT and associated verticals, He led multi-year programs for Harman Pro, AVID, EAW, d&b Audiotechnik, D-Tools, Hitachi, Mitsubishi and others. Today, Brand Definition partners with LG Electronics, LEA Professional, AtlasIED, Renkus-Heinz, Audinate, Legrand among others.
){kind=logo}
){kind=logo}
){kind=logo}
)
![[inst]ALLICHT](https://cdn.asp.events/CLIENT_Integrat_169E7B04_E6F3_39F6_8BE4DB27C54F731E/sites/ise-2025/media/libraries/partners/Inst_Allicht_Logo.png/fit-in/500x500/filters:no_upscale()){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
)
){kind=logo}
){kind=logo}
){kind=logo}
)
)
){kind=logo}
){kind=logo}
){kind=logo}
)
)
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
)
.png/fit-in/500x500/filters:no_upscale()){kind=logo}
){kind=logo}
)
)
)
){kind=logo}
)
)
){kind=logo}
)
){kind=logo}
){kind=logo}
)
)
)
){kind=logo}
){kind=logo}
)
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
)
){kind=logo}
)
){kind=logo}
)
)
){kind=logo}
)
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
)
){kind=logo}
)
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
)
){kind=logo}
)
)
.png/fit-in/500x500/filters:no_upscale())
)
)
)
){kind=logo}
![rAVe [PUBS]](https://cdn.asp.events/CLIENT_Integrat_169E7B04_E6F3_39F6_8BE4DB27C54F731E/sites/ise-2025/media/libraries/partners/rAVe-PUBS-Google-Logo.png/fit-in/500x500/filters:no_upscale()){kind=logo}
)
)
){kind=logo}
){kind=logo}
)
){kind=logo}
){kind=logo}
)
){kind=logo}
)
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
)
){kind=logo}
){kind=logo}
)
)
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}