Ann Hjelte has a Bachelor of Science in Business and Economics. She has extensive experience in tech, retail, and e-commerce industries, both as CFO and Head of Business Development. Today Ann holds the position as CEO of Grassfish, a Digital In-store company, offering the leading platform and expertise to empower brands delivering outstanding customer experiences. Grassfish is represented by 130 employees in the Nordics and DACH area and is part of Vertiseit Group.