Keynote: From Silos to Systems: How Cultural Ecosystems Power the Future of Creativity
04 Feb 2026
Spark Main Stage - Hall 8.1
Spark – Creativity Meets Technology
The future of creativity isn’t about silos, it’s about ecosystems. In this keynote, Alex Boateng examines how music, media, fashion, and technology are converging to build new cultural economies. Drawing on his career at the intersection of art and business, Alex reveals how creative power grows when communities and industries collaborate, not compete. Expect an insightful, strategic keynote that reframes how we think about audiences, partnerships, and creative ownership.