Lighting the Way to Bigger Projects
31 Jan 2023
2F350 - CEDIA Smart Home Technology Stage
CEDIA is observing feedback from a growing number of integrators who are selling their services to interior designers, architects and directly to clients using lighting and lighting control first rather than by promoting their expertise in audio-visual systems. Integrators are reporting that if you’re good at lighting (or partnering with a lighting designer) that this is an easier way to get a foot in the door on a project, and often provides a route to providing AV installation and other integration services too. Join Steve Noyes who transformed his business from an ‘AV first’ business as Eyestones to a ‘lighting first’ as Lighting of London for insights into this approach alongside Peter Broome, Director at lighting controls manufacturer, Rako.