Jeff Day
Free
12 Feb 2020 | 10:30 - 11:30 | Main Stage | AVIXA Add to calendar
The Experience Revolution - Expert Panel Discussion on How Content and Experience Change Everything in a Brand Activated World!
Abstract:
Join us for an energising panel discussion focused on how the experience era is challenging all previous norms for brand activation and content impact. We will dive into the creative utilisation of technology to influence and amplify audience engagement, and then move into how agencies, experience designers, and integration firms can successfully participate in this exciting trend.

Speakers:

Jeff Day
Jeff Day
Founder
North of 10 Advisors
Jeff Day is a talent aggregator, cultural entrepreneur, and business advisor focused on doing good and helping tech-savvy companies grow. A recognized expert in tech, experience, and the audio-visual ecosystem, Jeff advises leading global brands, technology creators, service providers, and content creators in their quest to create value and amplify stories. He’s is the Vice Chairman of the AVIXA board of directors, a 2018 SCN Hall of Fame recipient, and a TechWeek100 emergent leader. Jeff is a family man, runner, community servant, and the former bass player of his high school punk rock band, the Fishcats!
Nick Bailey
Nick Bailey
Creative Partner and CEO
futurefactor
Named by Adweek in 2011 as one of the world’s top 10 creative minds in digital, Nick Bailey has held leadership positions as ECD of AKQA Amsterdam, CEO and CCO of Isobar London and Creative Director at Digitas LBi. Along the way he’s picked up over 100 international awards and sat on juries for the Cannes Lions’ inaugural Glass Lion, D&AD, eurobest and the One Show. As futurefactor’s CEO and creative partner, Nick brings both his creative and commercial leadership experience to the earned space.
Andy Hood
Andy Hood
Head of Emerging Technology
AKQA
Andy Hood is Global Head of Emerging Technologies at AKQA. He founded and leads the Creative Research & Development team, which specializes in rapid design and development of new digital products and services for clients and in demonstrating how new technologies change behaviour and can be applied to solve business and consumer problems. Andy was a key figure in the development of pioneering AKQA projects using artificial intelligence for Nivea, virtual reality for Nissan at the Tokyo Motor Show, connected car technologies in Fiat Eco-Drive and broadcast-synced dual-screen gaming for Heineken Star Player. Andy was featured in AdWeek in their list of the ‘Top Creative Minds in Digital’ and was President of the Mobile Jury at Cannes in 2017.

Nasim Abu Qouta
Nasim Abu Qouta
Senior Sales Executive, Brand Partnerships
DreamHack
Activating brands in the world of esports and gaming at DreamHack the world's largest digital festival. With more than 15 years experience of creative sales and brand partnership in the media and entertainment industry Nasim has for the last 4 years worked dedicated with esports and gaming. I have had the pleasure to work with brands as Stimorol, AXE, Pringles and Samsung with different objectives and activations in gaming and esports.


Tamás Vaspori
Tamás Vaspori
Managing Director
Maxin10sity
Starting his career in the AV industry, Tamás became Eastern-European business development and sales manager for a professional projector manufacturer. Here he was responsible for 16 different countries and learned the basic of the international business life and also the projection technology.
A bit more than 5 years ago, he coincidentally met András and László and together they established Maxin10sity, the projection mapping company, where Tamás is the Managing Director and responsible for the sales and for the management of Maxin10sity. He does not only focus on projection mapping shows with Maxin10sity, but also keeps an eye on light festivals with the team, and besides being part of the organising team of iMapp Bucharest, as a co-producer, he founded Borealis, in Seattle, WA, USA.
Rob Anders
Rob Anders
Co-founder and CEO
Niio
An experienced international executive with a track record of inspiring people and delivering business success, Rob has spent over 15 years working different commercial, leadership roles at the forefront of new and emerging digital technology sectors including.
Rob is the co-founder and CEO at Niio (niio.art), the enabling platform for the finest digital art experiences across residential commercial and public spaces.