The Treasure Hunt was introduced at ISE 2023, and will be expanded for ISE 2024.
Using the ISE app, attendees are invited to find and scan special ‘Scan Me’ QR codes located around the show floor. A map within the app gives their approximate locations. Scanning one of these codes with the ISE app unlocks a medal.
At ISE 2023, everyone who scanned all the available codes could claim a special ISE prize. In addition, their names were entered into a draw to win an iPhone 14. The winner was Justyna Soborak of Samsung R&D.
At ISE 2024, Treasure Hunt QR codes will be located on the stands of participating exhibitors. If you are interested in sponsoring one of the QR code locations, please contact your ISE Sales representative.