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ISE

ISE

Content Production & Distribution Summit

Content Production & Distribution Summit

Tuesday 31 January
Time: 10:30-14:30
Location: CC5.3

Creating and Delivering Engaging Content

Connecting with your audiences in multiple ways. Exploring the power of engagement, unleashing your story through technology.

Whether you’re a mainstream broadcaster or newbie OTT, a professional podcaster or lifestyle-influencer, or even a brand that is becoming its own personal broadcaster, your goal will be to create great content, deliver to the right audiences globally and engage with them across multiple platforms – it has never been easier!

The ability and power of engagement has never been more possible or necessary for brands and broadcasters who want to build and maintain a strong relationship with their audience – for both commercial and non-commercial purposes. Where pro AV overlaps with television broadcast is no longer a grey area – it’s bigger and more intense than ever. Professional audio-video is the new broadcast and is using the latest more accessible tools and services to tell its story directly.

The brand new ISE Content Production & Distribution Summit explored how brands and broadcasters are coming together to use more efficient tools such as virtual studios, augmented reality and streaming to unleash the power of their stories to the world. With the explosion of content creation now enabling brands to become broadcasters, getting the technology solutions that enable you to work efficiently, manage professionally and engage personally is the key to success.

This summit was chaired by Ciarán Doran, a consultant and senior executive with extensive experience of the worlds of broadcast, content production & delivery and pro AV technologies.

Sponsored by

iabm

Summit Programme

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10:40
  1. CC5.3
    As the subscribers and advertisers move their money to where the eyes are this ISE keynote explores how brands are taking advantage of the latest broadcasting techniques to engage with their audiences and deliver images that are never switched off.
11:00
  1. CC5.3
    During this session you will hear from the experts on the tools & techniques of virtual studios and virtual production as well as exploring a case study on the  technical challenges of producing exciting content in the USA from a remote island off the British mainland.
11:50
  1. CC5.3

    In this session, Lorenzo Zanni, IABM’s Head of Knowledge, presents the latest IABM research on MediaTech Convergence, including why this phenomenon is happening and its implication for business and technology

     

12:10
  1. CC5.3
     
12:30
  1. CC5.3

    In this session, Rick Allen (CEO of streaming platform ViewLift) will outline the ways brands can reach their customers directly with new and more effective content, and access deeper user insights, disrupting traditional intermediaries.

12:55
  1. CC5.3

    Leading edge technology users, CCMA, will reveal one of the most exciting direct contributions to live television ever, from the end of the earth, using the Starlink LEO (low earth orbit) satellite network - be prepared for a wonderful surprise in this session.

13:20
  1. CC5.3

    Get behind the scenes in bringing the unreal engine to life: Our speakers are experts in their field at making technology deliver the unreal for their customers whether broadcasters or brands. 

13:50
  1. CC5.3
    Join us to hear how a park that is integrated into the city’s urban fabric will, over the next few years, become a lively and inspiring facility for the creative industries.