Immersive Digital Experiences: Creating compelling interactive experiences and media networks in retail and hospitality applications
What happens when every surface becomes a screen? When every physical place becomes a portal to the digital world?
In this creative-focused session we will explore the explosion of formats in digital signage, the capability to generate real time, data-driven experiences, and making these experiences reactive to your guests’ physical presence. We will explore how this fusion of physical/digital is rapidly transforming retail, hospitality and other applications, leading to the explosive growth of new location-based media networks.